Reputation management

How to respond to Google reviews in a useful, human way

A good reply recognises the experience, adds context when needed and avoids turning every conversation into an advert.

NFC + QRGoogle Business ProfileAnalyticsMultiple locations
Guide to responding to Google reviews
Ertia5Stars

One standard, individual replies

Define timing, ownership and tone while adapting each answer to the actual review.

Positive reviews

Thank customers specifically and avoid identical templates.

Negative reviews

Stay calm, protect privacy and offer a suitable resolution channel.

Escalation

Define which incidents need management review.

01 — 03

How it works

01

Activate the touchpoint

Place NFC and QR where a genuine customer experience naturally ends.

02

Customers tap or scan

They reach the right destination in seconds, with no app to install.

03

Measure and improve

Compare devices, times and locations from the dashboard.

FAQ

Frequently asked questions

No app required

Customers tap or scan and continue in their browser. Your team manages every destination from the Ertia5Stars dashboard.

Can I change the link later?

Yes. Dynamic destinations can be updated without replacing the NFC item or reprinting the QR code.

Does it support multiple locations?

Yes. Each location can have its own devices, languages, destinations and analytics.

Turn more real experiences into useful feedback

We will help you select the right touchpoints, destinations and rollout for your business.

WhatsApp Talk to us